Build any page, and watch it as you build
The headline addition is a visual page builder. Every page is now made of reorderable sections you drag into place, with a live preview of your real storefront in the pane beside you that re-renders as you work. Switch it between desktop and mobile widths, or expand it to fill the screen.
- Draft and publish. Edits save as a draft you can preview privately. The live site keeps showing the published version until you press Publish, and Discard rolls you back.
- 17+ section types. Hero (including a split image layout with an eyebrow label), featured products, gallery, slideshow, testimonials, logo row, FAQ, newsletter signup, video, map and contact, text, image, image + text, call to action, columns and spacers. Most carry background and text colour controls.
- Reusable blocks. Build a set of sections once, drop it on as many pages as you like, then edit it in one place to update them all.
- Product and collection templates. Shared templates render your sections on every product and collection page, and individual items can add their own on top.
- Set any page as your home page. Tick a box and it takes over your store root, replacing the theme default. Untick it to get the original back.
- Brand-aware colours. Section colours can reference your live site palette instead of a frozen hex, so a later brand change carries through pages you already built.
The builder is theme-agnostic and works in both bundled themes.
New ways to sell
- Pre-orders and availability windows. Give a product an available-from and available-until date so it can go up early, sell only inside that window, and close on its own. Shoppers see a "Coming soon" or "Unavailable" badge, or you can open it for pre-orders with a ships-from date carried onto the order.
- Bookable delivery and collection slots. Customers pick a date and time window at checkout. Set weekdays, windows, lead time and blackout dates per shipping rate, and flag products that always need a slot.
- Local pickup. Offer collection from a shop or pickup point with its address and opening hours. Choosing it hides the delivery address fields and saves the collection details to the order.
Wholesale, without running a second store
- Customer groups and trade pricing. Group customers as Trade or Wholesale and give the group a store-wide discount that comes off what they pay, plus an inc-VAT or ex-VAT display override.
- Pay by invoice. Approved groups check out without a card. The order is placed unpaid with stock reserved, an invoice email goes out with a due date from your net terms, and it waits in the admin until you mark it paid.
Marketing and merchandising
- Blog built on the same page builder, with featured images, author bylines, scheduling, an RSS feed and sitemap entries.
- Mega menus. Any header link can open a full-width panel of link columns, collections with pictures, or product thumbnails.
- Automatic discounts. Percentage or fixed amounts off over a spend threshold, and buy-X-get-Y, with no code needed. Scheduled promo banners come with a copy-to-clipboard code.
- Reviews and recommendations. Star ratings with verified-purchase badges, moderation and rich-result markup, plus genuinely related "You may also like" rows and cart recommendations.
- Abandoned checkout recovery and low-stock alerts, both with their own editable email templates.
Storefront and operations
- Nova, a second bundled theme with a bolder, more modern look, alongside the editorial Linen.
- Configurable cart word. Cart, Basket or Bag, driving the label, URL and nav together with no restart.
- Order fulfilment with tracking numbers and a shipped email, plus refunds and cancellation through Stripe and PayPal.
- Order CSV export, merchant new-order notifications, backup and restore commands, and a health endpoint.